Winners

Congratulations to the winners of the 2020 Rally Awards!

The Rally Awards is a global competition recognizing and celebrating excellence in recruitment marketing and employer branding practices by individuals, teams and employers. Congratulations to the 2020 winners!

Best Content Marketing Program

First Place:
Nestlé USA
“Pulling Back the Curtain on the Stories that Fuel Nestlé”
Second Place:
PWC – PricewaterhouseCoopers LLC
“Campus presentations don’t have to suck”

Best Careers Blog

First Place:
Cisco — Carmen Collins, Casie Shimansky and Macy Andrews
“Life at Cisco Blog”
Second Place:
Intel
“From Personas to Blog Posts”

Best Employer Brand Video

First Place:
Cisco
“Be You, With Us. #WeAreCisco Employer Brand Video Set”
Second Place:
Nestlé USA
“Ask Me Anything at Nestlé USA”

Best Employer Brand Video

First Place:
Cisco
“Be You, With Us. #WeAreCisco Employer Brand Video Set”
Second Place:
Nestlé USA
“Ask Me Anything at Nestlé USA”

 

Best Use of Video in Recruitment Marketing
First Place:  BAE Systems — Sunnie Rock — for “Attracting Skilled Trade Workers”
Second Place:  The Wendy’s Company for “Wendy’s launches “Real Food. Real People” Videos”

Best Use of Paid Social Media in Recruitment Marketing
First Place:  Squarespace for “Product Design Q3 Pipeline Builder”
Second Place:  Booz Allen Hamilton for “Booz Allen Paid LinkedIn Strategy”

Best Use of Organic Social Media in Recruitment Marketing
First Place:  Cisco for “#LoveWhereYouWork on LinkedIn Live”
Second Place:  14 West, an Agora Company — Paige Tester — for “A Look Inside 14 West | How We Use Instagram”

Best Social Careers Channel
First Place:  Mondelez for “Make It Go Social”

Best Enhanced Job Description
First Place:  Dorel Sports — Megan O’Shea — for “Do what you love. Love what you do.”
Second Place:  Auto Club Group — Danielle Raquet — “HR and Marketing Work Hand-in-Hand to Drive Results”

Best Use of Employee Generated Content
First Place:  Squarespace for “Code Review | SQSP Engineering Blog”
Second Place:  Xanterra — Kelly Burns, Sarah Bierschwale and Rick Hoeninghausen — “Bringing The Yellowstone Employee Experience To Life Through Instagram”

Best Employer Brand Launch
First Place:  Mondelez for “Make It @Mondelez”
Second Place (tie):  GVC for “For The Good of Entertainment”
Second Place (tie):  Corteva — Paul Boyett, Dan McElroy, Jennifer Struck, Angie Boyce and Ben Stone — “Putting Corteva Employees at the Center of the Employer Brand”

Best Recruitment Marketing Campaign
First Place (tie):  TE Connectivity — Michael McCarry, Meaghan Lynch and Brynn Zech — for “#YouBelongHere”
First Place (tie):  Cisco for “#WeAreCisco National Intern Week”

Recruitment Marketing Rising Star
Winner:  Dani Kaufman, PetSmart

Recruitment Marketer of the Year
Winner:  Chloé Rada, Sodexo

Congratulations to everyone who participated — you are all moving this field forward. And congratulations to this year’s winners on your achievement. We hope you’ll all participate next year in the 2021 Rally Awards.

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