The Rally® Awards™ is a global, peer-reviewed competition recognizing and celebrating excellence in recruitment marketing and employer branding practices by individuals, teams and employers. Congratulations to the 2022 winners!
2022 Rally® Award™ Winners
Best Careers Blog
First Place:
UPMC — “Be You, Be UPMC: The Stories of our People’”
Second Place:
Capital One — “Life at Capital One: A Careers Blog of Diverse Perspectives”
Best Careers Social Media Channel
First Place:
PetSmart — Dani Laven & Meghan Rozman — “@LifeAtPetSmart Instagram”
Second Place:
Evonik — “Evonik’s Instagram: The People Behind Our Products”
Sitel Group — Auburn Smith, Jean-Baptiste Ranvier, Peter Trana, Joel Zavala, Alberto Cortes — “Living the #SitelLife”
Best Employer Brand Video
First Place:
Nestlé USA — “A New Era in Coffee | Experimentation Driving Innovation at Nestlé”
Second Place:
Sitel Group — Auburn Smith, Saudy Hernandez Breton, Martin Wilkinson-Brown, Jean-Baptiste Ranvier, Nicolas Primout — “Pie With People: A Sitel Group® Variety Show”
Best Use of Employee Generated Content
First Place:
Sephora Canada — Hanika Ahluwalia & Jordan Beresford — “Sephora SPARK Employee Ambassador Program”
Best Use of Organic Social Media in Recruitment Marketing
First Place:
Intel — “Social Stories from Elite Athletes at Intel”
Second Place:
CommonSpirit Health — “Bringing “Humankindness” To Organic Social”
TTEC — “Celebrating TTEC’s Culture of Belonging Through Social Celebrations”
Best Use of Paid Social Media in Recruitment Marketing
First Place:
UBS — “Upgrade your future! UBS goes TikTok and Snapchat”
Second Place:
Discover — “Discover Careers”
Best Use of Video in Recruitment Marketing
First Place:
UBS — “Head flip / shoe flip – Let’s get more women into banking!”
Second Place:
Labcorp — “Labcorp: A Year’s Worth of Inclusion Stories”
Victoria’s Secret & Company and Bath & Body Works Inc. — “Press Play for Career Opportunities”
Best Recruitment Marketing Campaign
First Place:
UBS — “Upgrade your future – Swiss Apprenticeship campaign”
Second Place:
Labcorp — “In Pursuit of Answers -Recruitment Campaign”
UPMC — “Grow, Excel, Thrive: Marketing that Resonates with Nurses”
Third Place:
ADP — Liz Gelb-O’Connor, Amy Sharry, Liz Kempinski, Megan Nichols, Emma Brem and Ingrid Bayter —“Sales Acceleration 2021”
Best Content Marketing Program
First Place:
Nestlé USA — “Elevating the Stories that Fuel Nestlé”
Second Place:
Dell Technologies — “Dell Technologies Employer Brand Content Marketing: Fueled by Stories”
Booz Allen Hamilton — “Making Connections Through People, Passion & Purpose”
Best Employer Brand Launch
First Place:
PetSmart — Dani Laven and Meghan Rozman — “PetSmart Career Site Relaunch”
Second Place:
Bright Horizons — “All in one year? We’ve got this! Implementing an Employee Value Proposition, CRM, and New Careers Site at Bright Horizons”
Best Use of Recruitment Marketing Technology
First Place:
Spectrum — “Spectrum Fit Finder: Best Use of Recruitment Marketing Technology, powered by Modern Hire”
Recruitment Marketing Rising Star
Winners:
Samantha Schuch, Spectrum
Ugo Nwankwo, Texas Instruments
Recruitment Marketer of the Year
Winner:
Jonna Sjövall, UBS